Sales/Marketing Officer

Posted 3 months ago

Job Title – Sales and Marketing Officer

Responsible to – Manager

Position – Full Time

Salary – £18,000-£21,000 TBC

40 Hours per week

The successful candidate will manage the sales and marketing strategy designed to promote and sell the unique range of products and services provided by Carrowmena, including wet and dry outdoor activities, Glamping, Luxury Bell Tents & Hostel for groups, Corporate Events etc.

As the first point of contact for our customers the applicant must have a pleasant disposition, enthusiastic approach to all of what Carrowmena has to offer.  This is a position for someone who is self driven and motivated to continually push the company to the next level. This is not your average desk job, this is a role that is demanding but rewarding and no two days are ever the same.

Responsible for the following duties:

  • Designing, Developing and implementing marketing plan including investigating opportunities and running campaigns
  • Organising events, planning, marketing, exploring sales opportunities
  • To promote and sell the Carrowmena brand and its products, meeting annual sales targets
  • Daily running of a busy office, including administration duties, managing booking systems, liaising with customers, checking customers in/out, customer service duties
  • Assisting with the daily running of the centre, organising staff, programmes and updating records
  • Managing all online media, utilising website SEO’s, booking systems, social media. Creating fresh content for all company social media channels, to market the business across a mix of organic and paid promotion.
  • Plan and oversee advertising and promote activities including print, online, electronic media, and direct mail
  • Work with providers to establish and maintain key relationships with industry influencers and strategic partners.
  • To work closely with the Management team to drive the business forward
  • To assist with outdoor sessions to ensure the smooth running of the centre
  • To attend workshops, promotional away days, trade fairs, business meetings.
  • Any other duties on request.


Essential Criteria:

  • Educated to third level education or three years Sales/Marketing experience
  • Two years experience working in a busy office
  • Excellent communication skills and written, numerical, analytical and IT Skills
  • Proven sales record & can meet targets
  • The ability to work on your own and as part of a team
  • Must have full driving license and access to a car
  • Excellent IT skills with a good working knowledge of Microsoft packages
  • Ability to work well under pressure, must be organised, be able to multi task, quick thinker and proactive
  • To be flexible to the needs of the company’s schedule
  • Design creative and new ideas & be able to follow the idea from start to finish
  • High degree of self motivation, drive and ambition
  • Previous experience in planning and organising events


Desirable Criteria:

  • Have a good working knowledge of photos and editing programmes
  • A sound knowledge of the outdoors and outdoor activities offered by Carrowmena
  • A willing to learn new skills and abilities and try new things
  • A good knowledge of the tourism trade
  • A desire to continually improve ideas and strive towards innovative ideas
  • Previous experience in Art & Design
  • Have knowledge of programmes to enhance publications, posters, marketing material
  • Excellent creative copy writing skills
  • A proven track record of attracting and adding to current clientele base


To apply for Sales/Marketing Officer – Send your CV complete with a Cover Letter to outlining how you need the Essential Criteria

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